Martech Why Data-Driven Marketing Will Evolve Into Publisher-Driven Targeting Elizabeth Brennan Apr 15, 2021 It’s a chaotic time for the digital advertising industry. Every browser announcement and tightening of regulation adds to data depreciation and is…
Data Management Permutive Study: Brands and Publishers Build Direct Relationships to Tackle Data Deprecation AIT News Desk Apr 7, 2021 New study by Permutive finds that almost half (48%) of brand leaders have developed five or more direct relationships with publishers to fuel…
AIT Featured Posts Latest Contentsquare Report: Nearly Half (45%) of All Online Content Goes Unseen Sudipto Ghosh Apr 7, 2021 Content is king -- but are you actually making an effort to get your content to your audience on the right platform at the right time. Almost half…
Native and Programmatic Advertising Revcontent Expands to Brazil, Offering Competitive Revenue to Publishers and Premium Inventory… AIT News Desk Mar 31, 2021 Revcontent drives the next stage of its global expansion efforts to Brazil, bringing much-needed diversity and competition to the region.…
Creativity & Intelligence Empathy First, Technology Second: How Tech Marketers Should Engage With SMEs Justin Ellis Mar 17, 2021 In his 1922 autobiography My Life and Work, Henry Ford revealed the secret which empowered him and his automotive empire to change the world. The…
Native and Programmatic Advertising Video Lead Generation Google Ranking Expert Marketing Service Launched AIT News Desk Feb 23, 2021 Amali Digital Marketing Agency expanded its services to offer high-quality lead generation for local businesses in Port Elizabeth throughout Eastern…
Hot Startups Hacker Noon Experts: On Demand Video Calls With the Smartest People in Tech AIT News Desk Dec 29, 2020 The technology publishing platform kicked off a partnership with Superpeer, opening up an on demand marketplace for top tech bloggers to book…
Natural Language Five Use Cases for Natural Language Processing (NLP) Techniques in Marketing Analytics Chris Eng Dec 29, 2020 In the Analytics world, there is a wide range of tools and KPIs to choose from in order to measure your marketing data. One growing use case is…
SaaS SEMrush Expands Board of Directors with Appointment of Trynka Shineman AIT News Desk Dec 15, 2020 Semrush, a leading online visibility management, and content marketing SaaS platform, has expanded its Board of Directors with the appointment of …
Martech Vestorly Secures New Round of Financing to Increase Product Offerings AIT News Desk Dec 3, 2020 Vestorly Inc, the AI-driven Content Management Engine software company announced today it has completed a supplemental round of financing to build…