Contextual Targeting

Fyllo|Semasio, the leading provider of contextual targeting solutions, announced that Jeff Ragovin has been elevated from President to CEO. At the…

Zeotap Data and Illuma unite to create highly effective audience reach in a post-cookie era In a strategic move that anticipates the imminent shift…

Leading content data platform joins forces with ad tech innovator to shape the post-cookie video and CTV future: providing better insight-powered…

Silverpush, a global leader in cookieless advertising solutions has recently announced its strategic partnership with 4D, the advanced contextual…

Cadi Jones joins as Managing Director in EMEA and Poppy Hill will be Managing Director in APAC, both helping to drive growth of YouTube and CTV…

Could you tell us a bit about your roles at Exit Bee? Evi: My main focus is sales for EMEA. But I’m also in charge of the campaign optimisation…

GumGum’s Proprietary Contextual Engine, Verity, Will Maximize Opportunity to Reach Users in Contextually Relevant Environments with High-impact…

In India, like anywhere else, the holiday season presents an unparalleled opportunity for marketers to strengthen their brand with existing customers…

LA-based OOH advertising company KEVANI has released a new study today demonstrating that their unique OOH locations have a higher brand recall, are…

Now when you stop and think about how AI has been integrated into programmatic advertising, cookies likely won’t come to mind given they’re a nearly…