Big Data 3 Glorious Years of GDPR and Its Correlation to Brexit Crisis Sudipto Ghosh May 25, 2021 In the last 3 years, we have seen different ways organizations trying to meet GDPR guidelines, and often losing the way due to political and regional…
Native and Programmatic Advertising How Contextual 2.0 Will Drive The Next Phase of Digital Targeting Chris Keune May 17, 2021 To put it into perspective, the emotional power of Contextual 2.0 can help brands strike a level of empathy with their audience. The degradation of…
Native and Programmatic Advertising A Retailer’s 1st Party Cookie Is Now a Strategic Asset Rob McGovern Apr 16, 2021 We’re about to fly into the identity storm that will have a major impact on how we market to consumers. If this was a TV weather report, the retail…