Native and Programmatic Advertising Holiday Shopping Season is Back: How Retailers Can Take Advantage of Increased Consumer Spending… Ryan Horn Nov 24, 2021 With many states welcoming back an increased amount of in-person shopping in addition to their upscaled e-commerce presence, the holiday shopping…
Native and Programmatic Advertising The Trade Desk Advances Partnership With NBCUniversal AIT News Desk Nov 19, 2021 Advertisers now able to buy Peacock ad space via The Trade Desk Global advertising technology leader, The Trade Desk announced that it is…
Martech ZeroSum Launches Auto-Stream: World’s First High-Performance OTT/CTV AI-Driven Advertising… AIT News Desk Nov 11, 2021 ZeroSum, an industry leading provider of software, data and marketing automation services to the automotive industry, has launched Auto-Stream, a…
Native and Programmatic Advertising Tremor International Signs Exclusive Global Partnership with VIDAA for ACR Data AIT News Desk Oct 27, 2021 Tremor International Ltd., a global leader in video and Connected TV (CTV) advertising, offering an end-to-end technology platform that enables…
Native and Programmatic Advertising Rise Selects HUMAN to Set a New Standard for the Video Advertising Industry, Joins Human Collective AIT News Desk Jun 25, 2021 Partnership Maximizes Revenue for Publishers While Protecting the Digital Advertising Ecosystem from Fraud Rise, a SaaS-based video…
Native and Programmatic Advertising BDEX Launches Streaming Media Audience Segments in Tru Optik’s Data Marketplace AIT News Desk Jun 10, 2021 BDEX, the first and largest data exchange platform in the US, is pleased to announce its over-the-top (OTT) and connected TV (CTV) segments are now…
Video Magnite to Acquire SpotX AIT News Desk Feb 5, 2021 Deal Creates Largest Independent CTV & Video Advertising Platform Magnite, the largest independent sell-side advertising platform, announced that…
Native and Programmatic Advertising Fiksu DSP Launches BidMind, a CTV Advertising Platform AIT News Desk Jul 6, 2020 Fiksu, a renowned, cross-environment programmatic platform, announces the launch of BidMind, a self-serve platform for marketing on CTV. For over a…
Native and Programmatic Advertising Comscore and IRIS.TV Introduce Contextual Targeting for Connected TV and Video Advertising AIT News Desk Mar 2, 2020 IRIS.TV's Contextual Video Marketplace now leverages Comscore's leading brand safety and contextual segments to deliver privacy-focused, relevant,…