Native and Programmatic Advertising Yahoo and Comscore Partner to Bring Advanced Brand Protection, Contextual Solutions to CTV Campaigns AIT News Desk Aug 19, 2022 Advertisers using Yahoo DSP now have access to Comscore Activation for robust brand safety and brand suitability filters for optimal campaign…
Native and Programmatic Advertising Datonics Partners With Simpli.fi To Launch New CTV Data Offering AIT News Desk Jan 12, 2022 New offering provides advertisers with enhanced accuracy, scale and a larger variety of segments for CTV campaigns Digital data pioneer Datonics has…
Native and Programmatic Advertising JamLoop Selects Comscore’s Demographic Audiences to Deliver Accurate, Scalable Targeting for… AIT News Desk Oct 6, 2021 Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced it is partnering with JamLoop, the Connected…
Native and Programmatic Advertising Xandr Introduces the Premium Video Catalog AIT News Desk Oct 1, 2021 Xandr, AT&T’s advanced advertising company, announced the launch of its Premium Video Catalog, providing access to over 1,400 always-on,…
Video Tremor Video Launches Programmatic Audio Solution To Help Advertisers Reach Engaged Audiences In… AIT News Desk Sep 22, 2021 Coupled with Tremor’s direct supply arrangements, the new solution enables brands to connect with tuned-in consumers as a complement to video and CTV…