CTV

34 Percent of YouTube Views Occur on Connected TVs, Brands and Programmatic Buyers Now Can Curate Custom TV Genres That Mimic Traditional Programming…

Smart AdServer, the leading independent digital monetization platform, announced the acquisition of DynAdmic, the contextual advertising marketplace,…

DV’s Annual Study On The State Of Digital Media Quality And Performance Also Reveals Significant Declines In Key Violation Rates, Underscoring The…

Video intelligence is to enter the CTV market with a new application of its contextual video technology. CTV publishers will be able to package up…

When it comes to advertising, it’s no secret that relevancy drives results. Hyper-localization is a key component of relevant brand experiences and…

Have you ever given much thought to the humble screensaver? Probably not, but this little piece of technology has had a far greater role in the…

Suite of Data Tools Empowers Media Owners and Advertisers to Leverage First-Party, Third-Party, or Subscriber Data for Audience Targeting…

 TVSquared has been onboarded by SpotX, the leading global video advertising platform, as a preferred measurement and attribution partner to power…

Cadent, TVEV, and Brand Innovators conducted a survey of marketers finding CTV is more important than ever to brand decision-makers, with 60%…

TVSquared announced today the launch of ADvantage XP, the premier tier of its ADvantage analytics platform, built to provide scalable, uniform…