Customer Behavior

New experimentation and event tagging capabilities help teams intuitively track and optimize web activity Amplitude, Inc. announced the expansion…

Please tell us a bit about your current role at Emplifi and how you arrived here. In 2012, I founded the influencer marketing and UGC platform,…

Qualtrics, the leader and creator of the experience management category, and Twilio, the customer engagement platform that drives real-time,…

Making a marketing campaign stand out in a world where customers are inundated with marketing messages from all sides has become more challenging than…

Everywhere you look, there’s another news story or report about forecasts of stagflation and recession. It may not be here yet, but economists expect…

Namogoo’s segments will bolster retail, commerce, CPG, travel, marketplaces and fintech companies who are not leveraging the full potential of…

DemandJump, the leading Pillar-Based Marketing platform, announced the appointment of Tom Millay as its new Chief Executive Officer. Tom has over…

Tapestri Inc., the app that pays users for sharing their anonymous location data, announced it has surpassed $200,000 in user payouts in under six…

In the latest survey to study the online behavior of Amazon Shoppers, Ve Global has found a significant number of shoppers never complete the final…

Frost & Sullivan recently analyzed the global digital experience analytics industry and recognizes Contentsquare with the 2022 Global Company of…