Customer Experience New Report Reveals the Commercial Impact of Data Privacy AIT News Desk Mar 3, 2022 A rising tide of consumer awareness has seen data privacy become a key driver of brand reputation, creating measurable impact on customer acquisition…
Customer Experience Europe’s Largest Savings Platform Selects mParticle Customer Data Platform AIT News Desk Feb 28, 2022 mParticle, the largest independent Customer Data Platform, announced Trade Republic, Europe's largest savings platform, has selected mParticle as its…
Analytics Bounteous Announces Customer Data Platform Offering With Acquia AIT News Desk Feb 26, 2022 -Bounteous, the digital innovation partner of the world's most ambitious brands, announced it’s collaborating with digital experience company Acquia…
Martech New Survey Highlights Key Elements for High-Performing, Customer-Centric Marketing Campaigns AIT News Desk Feb 24, 2022 Blueshift, provider of the leading AI-Powered SmartHub Customer Data Platform (CDP), released its "Benchmark 2022: Cross-Channel Marketing" report.…
Data Management Twilio Segment Releases 2022 CDP Report, Finds CDPs Booming as Businesses Look Beyond Cookies AIT News Desk Feb 24, 2022 Annual report reveals another record-breaking year of API calls on the Twilio Segment platform, signals critical shifts in how businesses power their…
Customer Experience ActionIQ 2022 CX IQ Index Reveals Large Gaps in Companies’ Self-Reported CX Performance &… AIT News Desk Feb 17, 2022 U.K. Brands Underrate their CX Performance Compared to American Counterparts ActionIQ, the leading Enterprise Customer Data Platform (CDP), released…
Customer Experience Amperity Announces Strategic Collaboration Agreement with AWS to Deliver Customer-Centric… AIT News Desk Feb 15, 2022 Amperity, a leading customer data platform (CDP) for consumer brands, announced a Strategic Collaboration Agreement with Amazon Web Services, Inc.…
Customer Experience Danish Retailer Søstrene Grene Selects mParticle to Bring Hygge to Omnichannel Customer Data AIT News Desk Feb 12, 2022 mParticle, the largest independent Customer Data Platform, announced Søstrene Grene Import A/S, a Danish retail chain, has selected mParticle as its…
Healthcare Management ODAIA Lands $13.8 Miliion in Series A Funding Led by Flint Capital, in an Oversubscribed Round AIT News Desk Feb 11, 2022 ODAIA launched the AI-powered platform MAPTUAL to predict customer journeys and redefine the future of work for pharma and life science commercial…
Martech Zeta Recognized in Now Tech Report for Customer Data Platform AIT News Desk Feb 8, 2022 Independent research firm names Zeta as one of five CDPs, out of 34 analyzed, in largest market presence and “high functionality” Automation CDP…