Native and Programmatic Advertising Audiencerate Partnership Sees Sirdata Integrated on Adform Marketplace for the First Time AIT News Desk Dec 11, 2020 New global partnership brings new behavioural targeting streams for campaign activation to Adform’s customers. Audiencerate, the platform…
Guest Authors Beyond the Data Label: The Next Phase of Data Assessment Evan Hills Mar 24, 2020 Data-driven Marketing is based on the idea that data provides marketers with a much clearer understanding of their consumer segments and thus, more…