Native and Programmatic Advertising Neustar and Permutive Partner to Provide Addressability, Scale and Privacy to Digital Advertising AIT News Desk Mar 23, 2022 The partnership unlocks targeting across high-quality publisher inventory without the use of third-party cookies and device IDs. Neustar Inc., a…
Native and Programmatic Advertising United Real Estate Solutions Expands Technology Footprint With Adwerx Advertising Automation AIT News Desk Mar 9, 2022 All agents at the firm will receive a personalized retargeting campaign, while all property listings receive a customized advertising campaign…
Video Aniview Renews Partnership with HUMAN to Continue Safeguarding Its Video Ad Platform From… AIT News Desk Mar 8, 2022 Aniview, a global video technology company playing a central role in delivering digital advertising for publishers, and HUMAN Security Inc., a global…
Native and Programmatic Advertising Datonics and Atedra Release New CTV Data Offering AIT News Desk Mar 1, 2022 New CTV data provides advertisers with greater scale, improved accuracy, and an abundance of segments to power CTV ad campaigns Digital data pioneer …
Native and Programmatic Advertising What is the 90/10 Measurement Trap, and How Can Advertisers Avoid It? Chris Kelly Feb 25, 2022 Ever since the Media Rating Council board halted its support of Nielsen’s national rating service, TV media execs have moved from discussing the…
Native and Programmatic Advertising Global Appoints Ryan Ladisa as Vice President of Sales for DAX, Canada AIT News Desk Feb 24, 2022 Global, the Media & Entertainment group has announced the appointment of Ryan Ladisa as its new Vice President of Sales, Canada, for its…
Analytics Seedtag Achieves IAB Gold Standard 2.0 Certification AIT News Desk Feb 23, 2022 Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has achieved the Gold Standard 2.0 Certification in sell-side…
Native and Programmatic Advertising INEO Partners with Vistar Media, One of the World’s Largest Programmatic Digital Out-of-Home… AIT News Desk Feb 13, 2022 INEO Tech Corp., the innovative developer of the INEO Media Network, a digital advertising and analytics solution for retailers, announced a…
Native and Programmatic Advertising iPCapital Group Joins AiAdvertising Team AIT News Desk Feb 11, 2022 Global IP strategy firm will help the Company accelerate the development of its Ai Ad Platform AiAdvertising, Inc. (AIAD), a technology driven…
Native and Programmatic Advertising AiThority Interview with Ross McNab, President, North America Advertising at Cardlytics Sudipto Ghosh Feb 9, 2022 Hi Ross, please tell us about your journey in technology. What inspired you to start at Cardlytics? I started my career in Australia in digital…