SaaS INEO Announces 61% Revenue Increase In Fiscal First Quarter Ended September 2021 AIT News Desk Nov 29, 2021 INEO continues to execute on its strategy of building out the retailer centric INEO Media Network while developing a large pipeline of opportunities…
Native and Programmatic Advertising Verve Group and Scream Malmo Increase Reach by 21% Across Unique Audiences by Activating the ID5 ID… AIT News Desk Nov 23, 2021 PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, announced that Verve Group, a global consumer-first…
Native and Programmatic Advertising INEO Unveils New INEO Welcoming G.A.T.E. Product For Large Retail Customers AIT News Desk Nov 23, 2021 The INEO Welcoming G.A.T.E. is the newest addition to the INEO Welcoming System product line, providing enhanced theft protection coverage at the…
Martech Predictions Series 2022: Marketing Leaders Weigh In Future of Content Experience Sudipto Ghosh Nov 18, 2021 Content experience management is on top of the mind of every marketing team, yet only a handful are actually able to meet the benchmarks. The…
Native and Programmatic Advertising Snap Launches Multi-format Delivery to Improve Ad-buying Experience Sudipto Ghosh Nov 17, 2021 Snap, a leading technology company, has announced a new adtech format, Multi-format Delivery to allow marketers to reimagine their overall approach to…
Native and Programmatic Advertising MediaMath and IBM Watson Advertising Strengthen Relationship to Deliver Transparent, Addressable… AIT News Desk Nov 12, 2021 MediaMath, the acclaimed independent advertising technology company for leading brands and agencies, has integrated its demand side platform (DSP)…
Native and Programmatic Advertising Tremor International Signs Exclusive Global Partnership with VIDAA for ACR Data AIT News Desk Oct 27, 2021 Tremor International Ltd., a global leader in video and Connected TV (CTV) advertising, offering an end-to-end technology platform that enables…
Native and Programmatic Advertising Azerion Acquires Inskin Media; Set to Become European Digital Powerhouse AIT Staff Writer Oct 21, 2021 Leading Dutch media technology company Azerion, the fast-growing digital entertainment and media platform, today announced the acquisition of the…
Native and Programmatic Advertising PubMatic And Semasio Expand Partnership And Deliver Increased Reach For Omnicom Media Group AIT News Desk Oct 20, 2021 By activating Semasio’s audience segments within PubMatic’s Audience Encore, OMD Netherlands and OMG Germany engaged more consumers compared to DSP …
Native and Programmatic Advertising Basis Technologies Integrates Research and Benchmarking into Media Automation Platform AIT News Desk Oct 19, 2021 Analyzes Industry-Wide Digital Ad Performance Trends for Media Planning and Reporting; Measures KPIs Across Publisher-Direct, Programmatic, Search…