Native and Programmatic Advertising CTV Overshadows Linear TV While Social and Programmatic Spark Debates, IAS Industry Pulse Report… AIT News Desk Dec 9, 2020 Integral Ad Science (IAS), the global leader in digital ad verification, released its 2021 Industry Pulse Report. Surveying over 200 ad industry…
Life Sciences Advertising in Pharma Trends: Specialists Engage More With Digital Advertising Than Generalists Sudipto Ghosh Dec 8, 2020 Advertising in Pharma trends has evolved significantly since the infantile days of Native and Programmatic technologies. Today, pharma companies are…
Native and Programmatic Advertising Integral Ad Science Expands Business Operations in India AIT News Desk Dec 7, 2020 Integral Ad Science (IAS), the global leader in digital ad verification, announced the appointment of seasoned technology leader Mehul Desai as…
Security Minute Media and Protected Media Collaborate AIT News Desk Dec 4, 2020 Minute Media, a leading global technology and digital publishing platform, and Protected Media, an anti-fraud innovator, are announcing a…
Native and Programmatic Advertising AdTheorent Lauded by Frost & Sullivan for Driving the Next Generation of Digital Advertising… AIT News Desk Dec 3, 2020 AdTheorent honored due to its advanced machine learning technology and solutions which drive business results for advertisers Based on its recent…
Analytics DoubleVerify Launches Publisher Suite, Designed To Help Digital Publishers Streamline Operations… AIT News Desk Dec 2, 2020 DV Publisher Suite provides a centralized platform to manage revenue, inventory quality, campaign delivery and yield for top apps and websites…
SaaS ThumbStopper Donates Advertising Costs and Services to Local Businesses for Small Business Saturday AIT News Desk Nov 30, 2020 In support of Small Business Saturday, ThumbStopper will be donating their social advertising expertise to a select group of retailers to increase…
Native and Programmatic Advertising Study: Digital Hologram ARAdvertising vs. Traditional Advertising in 5G Era AIT News Desk Nov 27, 2020 How WIMI’s Hologram AR advertising technology is changing the industry Antiprohense, a market research organization in Hong Kong, recently released a…
Native and Programmatic Advertising PubMatic Names SVP of Zillow and Premier Agent Susan Daimler to Board of Directors AIT News Desk Nov 25, 2020 Entrepreneur and Digital Industry Veteran Brings Growth and Leadership Expertise to the Role PubMatic, the sell-side platform that delivers superior…
Native and Programmatic Advertising SOPHOLA Announces Partnership with DGtraffic AIT News Desk Nov 23, 2020 SOPHOLA, Inc., and PT. Digitraffic Indonesia are delighted to announce that we have entered into an agreement to bring the ad optimization platform…