Machine Learning Welcome to Our Hyper Automated Marketing Future—And Why It’s a Good Thing Kevin Goodwin Feb 1, 2023 It’s been hard to miss the headlines about ChatGPT, the new viral artificial intelligence chatbot trained to generate eerily human-like responses and…
Technology Lake and Hills Realty Chooses Adwerx to Power Digital Brand Ads for its Agents AIT News Desk Jan 30, 2023 Adwerx, a leading provider of automated digital advertising for real estate firms, announces Lake and Hills Realty as the latest brokerage to launch…
Native and Programmatic Advertising Succeeding as a Modern Media Company Kelsea Longanacre Jan 30, 2023 Over the past decade, the TV industry has seen mounting changes, arriving in the form of shrinking cable subscribers, a rapid increase of connected TV…
Machine Learning AdTheorent Announces Patrick Elliott to be Appointed Chief Financial Officer AIT News Desk Jan 27, 2023 AdTheorent Holding Company, a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward…
Native and Programmatic Advertising National World Launches New Ad Manager Platform, Powered by DanAds AIT Staff Writer Jan 26, 2023 National World, a leading UK media company, announced today the launch of its self-serve advertising platform, National World Ad Manager, powered by…
Native and Programmatic Advertising VeraViews Welcomes Hoopla Digital as a Demand Partner AIT Staff Writer Jan 26, 2023 VeraViews, the advertising technology platform built to deliver transparent and auditable invalid traffic (IVT) prevention, announced that it had…
Native and Programmatic Advertising Preciso Partners with Shopify; Opens Up Programmatic Market to SME E-Commerce Vendors Sudipto Ghosh Jan 26, 2023 Bid-smart DSP Preciso announced the full-scale launch of its integration with multinational ecommerce platform Shopify. Preciso becomes the first…
Native and Programmatic Advertising Top 3 Marketing Trends To Watch Out For in 2023 Laura Quigley Jan 26, 2023 In the rapidly evolving world of ad tech, upcoming trends play a big part since marketers and brands plan their upcoming digital campaigns with the…
Machine Learning Contextual Advertising Expert Seedtag Enters Indian Market AIT News Desk Jan 25, 2023 Seedtag, the leading contextual advertising company, has announced its first entry into the Indian market. As its latest international expansion,…
Technology IAB Tech Lab Unveils Multi-Year Green Supply Path Initiative to Reduce Carbon Impact of Digital Ads AIT News Desk Jan 23, 2023 IAB Tech Lab, the global digital advertising technical standard-setting body, announced at IAB's Annual Leadership Meeting the launch of the Green…