Technology DoubleVerify Launches Programmatic Pre-Bid Attention Optimization Segments To Maximize Campaign… Business Wire May 5, 2023 DoubleVerify a leading software platform for digital media measurement, data and analytics, announced the expansion of its performance solutions to…
Technology Digital Advertising Industry Veteran Joins DoubleVerify to Spearhead Attention Division’s… Business Wire Apr 21, 2023 Daniel Slotwiner will lead all attention efforts at DV, from product innovation to commercialization and the development of industry research and…
Technology DoubleVerify Continues Connected TV Momentum as Media Quality Measurement is Now Available to… Business Wire Mar 20, 2023 Brands can now benefit from DV’s industry-leading fraud and viewability measurement across Netflix’s premium video streaming inventory…
Technology DoubleVerify Publisher Suite Launches Authentic Direct Solution, Enabling Massive Reduction in Brand… Business Wire Mar 2, 2023 With Authentic Direct, publishers can automatically align with advertiser brand suitability settings on direct campaigns DoubleVerify, a leading…
Technology DoubleVerify Takes Down First Large-Scale Ad Impression Fraud Scheme in Audio AIT News Desk Feb 2, 2023 DoubleVerify (DV), a leading software platform for digital media measurement, data and analytics, announced the discovery of “BeatSting,” the first…
Technology TikTok & DoubleVerify Expand Their Partnership to Provide Post-campaign Brand Safety and… AIT News Desk Nov 4, 2022 DV now provides transparency into brand alignment with user-generated videos on TikTok DoubleVerify (“DV”), a leading software platform for…
SaaS DoubleVerify Extends Media Quality Authentication to Netflix AIT News Desk Oct 15, 2022 Brands will benefit from DV’s industry-leading viewability and fraud verification across Netflix’s premium video streaming inventory…
Analytics DoubleVerify Launches New Attention Lab to Help Advertisers Maximize Campaign Performance AIT News Desk Oct 5, 2022 DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced the launch of the new DV Attention Lab to help…
SaaS DoubleVerify to Provide Third-Party Measurement Tools to Best Buy and Its In-House Media Network,… AIT News Desk Oct 1, 2022 DoubleVerify , a leading software platform for digital media measurement, data and analytics, announced it is working with Best Buy Ads, the consumer…
IoTNews DoubleVerify Fraud Lab Report: CTV Fraudsters Impersonate Smart Refrigerators to Falsify CTV Traffic AIT News Desk Aug 24, 2022 The latest variant of LeoTerra is spoofing IoT devices such as smart refrigerators and smart watches. DoubleVerify a leading software platform for…