Native and Programmatic Advertising Comcast Advertising Names James Rooke President AIT News Desk Jul 8, 2022 Comcast Advertising announced that James Rooke has been named to the role of President. In this position, Rooke will oversee the operation of the…
Native and Programmatic Advertising Comcast RISE Awards Over 700 Black-Owned, Small Businesses with Marketing and Technology Resources… AIT News Desk Nov 29, 2020 Multi-year Program Opens Eligibility to Small Businesses Owned by Black, Indigenous and People of Color Comcast Corporation announced the first…
Autonomous Vehicles Effectv Launches First-Ever Virtual Automotive Showroom on an MVPD AIT News Desk May 26, 2020 More than a dozen Tier 1 automotive brands are taking part in the free two-month preview on Xfinity X1 Effectv, the advertising…
Analytics Comcast Spotlight Rebrands as Effectv, Launches New Solutions to Drive Better Performance in The New… AIT News Desk Nov 8, 2019 Announces Two New Products to Bring Greater Addressability to TV Advertising Comcast Spotlight, the advertising sales division of Comcast Cable,…