Martech Lasso Bolsters Executive Team With Eric Shih As New Chief Growth Officer AIT News Desk Feb 2, 2022 Former Chief Supply Officer at Teads and Digital Media Leader Eric Shih joins Lasso to lead new publisher offering Lasso (lassoplatform.io), the…
Healthcare Management 4 Key Tactics for an Effective Digital Point-of-Care Messaging Campaign Gareth Shaw Dec 2, 2021 The implementation of a successful point-of-care messaging campaign within digital platforms is driven by data analytics. Metrics are vital to guide…
Healthcare Management Improving Patient Outcomes with Machine Learning Chris Paquette Nov 9, 2021 Artificial intelligence and machine learning (AI ML) are exciting innovations for healthcare marketers, enabling them to analyze data faster, and…
Life Sciences Medicx Media Solutions Announces Name Change to Medicx Health AIT News Desk Oct 26, 2020 Rebrand reflects company's expanded focus on data and analytics beyond media targeting and execution to bring a broader suite solutions and services…
Martech Akili Announces Appointment of Chief Marketing Officer AIT News Desk Oct 7, 2020 Meghan Rivera Brings Strong Track Record of Award-winning Disruptive Healthcare Launch Experience Akili announced the expansion of the company’s…
Life Sciences The Health Care Business of LexisNexis Risk Solutions Bolsters Marketing Leadership AIT News Desk Aug 12, 2020 Taps Todd Garlitz to expand market presence and brand awareness across payer, provider, pharmacy and life sciences markets The Health Care business…
Life Sciences Renata Florio Appointed Chief Creative Officer for Ogilvy Health AIT News Desk Jul 28, 2020 Ogilvy Health announced industry-renowned creative lead Renata Florio has joined the agency as chief creative officer (CCO), where she will have…
Analytics MOTUS Consumer Insights Enhances Healthcare Offerings AIT News Desk Jul 27, 2020 MOTUS Consumer Insights, a leading business analytics and marketing agency, has appointed Russ Gannon as Vice President of Client Services. Gannon…
Life Sciences Medicx Upgrades Offering to Target Healthcare Professionals AIT News Desk May 29, 2020 Medicx Media Solutions, the leading analytics driven healthcare marketing solutions company, announced its upgraded capabilities to target healthcare…
Analytics aptihealth Appoints Kori-Ann Taylor as Chief Marketing Officer AIT News Desk Apr 10, 2020 aptihealth, the nation's leading innovator in tech-enabled behavioral health engagement, today announced the expansion of its executive team with the…