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Browsing Tag

Industry Index

Native and Programmatic Advertising

AdLedger, MadHive Release ‘State Of AdTech Study’, Additional Analysis From Meredith

AIT News Desk Mar 11, 2020

Only 6% of Brands, Agencies, Publishers Are Satisfied With Current Digital Ecosystem; 92% Believe There Is Need for Industry-Wide Standardization; 83%…

Blockchain

AdLedger, MadHive, Industry Index Outline the Complexity of AdTech

AIT News Desk Jul 24, 2019

Study Shows Brands, Agencies and Publications Are Suffering from Vendor Overload, Point-Based Solutions Unable to Solve Underlying Industry Problems…

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