Interactive Advertising Bureau

In-Stream Video Advertising via Picture-in-Picture Format Offers Increased Inventory and Revenue Without Limiting Live Content Transmit, a next…

BDEX, the first and largest data exchange platform in the US, is pleased to announce its over-the-top (OTT) and connected TV (CTV) segments are now…

Veritone MARVEL.ai creates new and immediate revenue opportunities for media companies, brands and celebrities, while reducing time and travel…

The Interactive Advertising Bureau is the leading trade association advocating the value of the interactive advertising industry to legislators and…

Mintegral announced that it has continued to meet the requirements set forth by the Interactive Advertising Bureau (IAB) Tech Lab Open Measurement SDK…

The Interactive Advertising Bureau (IAB), the national trade association for the digital media and marketing industries, announced the appointment of …

Advertising Exchange and Network Partners will Need sellers.json and SupplyChain Object; Centro Integrates with Connatix, ENGINE Media Exchange,…

Former Agency Leader Will Drive Strategy, Growth and Operational Excellence for Digital Trade Association; Will Bring the Entire Marketing-Media…

Trinity Audio, the leading audio content platform, is now a member of the Interactive Advertising Bureau (IAB) Audio Committee - a group of select…

Consumers can now make privacy decisions wherever they engage with brands and publishers online; New platform compliant with IAB CCPA and GDPR…