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Shopsense AI and adtech solutions provider Magnite have joined hands to launch programmatic advertising across Shopsense's existing retail media…

The report from VIZIO, Adelaide shows FASTs exceed CTV by +20% and Linear TV by +35%, which already garner stronger-than-average attention compared to…

With US buyers and planners shifting budgets from Linear TV to thriving CTV, the challenge of deduplicating CTV (including YouTube, Netflix, Hulu,…

Qurate Retail Group, a world leader in video commerce across linear TV, ecommerce sites, digital streaming and social platforms, announced that Scott…

DIRECTV Advertising and Yahoo announced a strategic partnership to unlock new value for advertisers across linear TV and digital. Against the backdrop…

FOX is leveraging the capability to drive interactivity, content discovery and deeper engagement for the series premiere of its new comedy…

Hi Scott, you are the CMO at a company that has some of the most iconic brands in the world. Please tell us about your current role at PepsiCo and…

iCPM by Samba TV provides advertisers incremental reach as a performance guarantee combined with rich analytics across linear TV, CTV, mobile, and…

To address the growing industry demand for an accurate and unified cross-screen pricing metric, SMI introduces unprecedented Ad Market Intelligence…