Marketers will now have an additional layer of brand protection to confidently deliver messages platform-wide Integral Ad Science (IAS), the global leader in digital ad verification, announced today the first platform-wide agreement with the LinkedIn Audience Network to provide brand safety for all native ads across desktop, mobile web, and ... Read More »
Sprinklr is the first enterprise software platform to support ad creation and management on TikTok Sprinklr, the leading Customer Experience Management platform (CXM), announced it is integrating with TikTok, becoming the first API partner to support in-feed video ads. This partnership allows advertisers to create and manage in-feed video ads ... Read More »
Platform connects retired, “re-skilled” educators with their senior peers for interactive lessons in online grocery/prescription shopping, mobile banking, medicare enrollment and more GetSetup, a new platform that connects retired, re-skilled educators with other seniors for live, online lessons about frequently used tech programs and services, has launched more than 40+ ... Read More »
Recognized as a cybersecurity leader in the ‘User and Entity Behavior Analytics’ (UEBA) domain LinkShadow – The Next-Generation Cybersecurity Analytics announced that it was honored at the Cybersecurity Excellence Awards in the “User and Entity Behavior Analytics” category, thus positioning the company as a technology leader in this domain. LinkShadow Fadi Sharaf, Sales ... Read More »
Pulse Secure, the leading provider of software-defined Secure Access solutions, announced that the 2020 Cybersecurity Excellence Awards has named Pulse Access Suite as the gold winner of its Zero Trust Security category. The Cybersecurity Excellence Awards recognize companies, products and individuals that demonstrate excellence, innovation and leadership in information security. ... Read More »
Specialist media agency selects industry-leading IP geolocation technology to increase accuracy of ad targeting Digital Element, the global IP geolocation data and services provider, announced that Stockholm-based digital advertising specialist, Dwise, has chosen its NetAcuity technology to improve ad targeting for its clients. Dwise improves geotargeting with Digital Element’s location-based ... Read More »
Initial launch partners include Marketo an Adobe Company, Oracle Data Cloud, Linkedin, Lotame, The Trade Desk, and Pubmatic 180byTwo announced the launch of its AI-powered Customer data and Identity platform to meet the growing needs of Business-to-Business marketers looking to simplify data work-flows and centralize their technology stacks. Developed off ... Read More »
Adjacent Academies Supplements Rigorous Liberal Arts Coursework With In-Demand Tech Skills; Students Earn College Credit Through Hands-On Learning From Experts in Silicon Valley Adjacent Academies, which enables liberal arts students to earn college credit while building in-demand tech skills, announced the close of a $2.1 million seed round led by ... Read More »
The MarTech industry is massive, to say the least. As a matter of fact, it’s been forecasted to grow to $8.3 billion in annual revenues by 2021. And as with all industries, MarTech Trends come and go, which means that staying up to date with industry changes will keep you ... Read More »
Today, more than 50 million organizations around the world rely on LinkedIn Pages to help them engage with their customers, prospects, and employees. LinkedIn Marketing Solutions is constantly investing in Pages and have recently introduced features like Employee Notifications, Kudos and Team Moments and Community Hashtags so you can build a sense ... Read More »
