Machine Learning Embrace AI to become a W.I.T.C.H. Leader Bob Wollheim May 29, 2023 Let's start with the beginning. If you - as a leader - are not super fascinated with the AI possibilities ahead of us, you are probably in denial. I…
Machine Learning ChatGPT in PR and Marketing – Where Should B2B Communicators Stand on the AI Battlefront? Judith Ingleton-Beer May 23, 2023 ChatGPT has acquired 100 million users quicker than any other platform, making it the fastest growing online tool, with only 0.03% paid traffic. But…
Technology Generative AI Will Amplify PR Pros’ Creativity Zach Cutler Mar 28, 2023 The rise of generative AI in knowledge and creative work is transforming the way people approach communication and content creation. Specifically,…
Machine Learning AI Trends in Marketing Communications – The Complete Evolution AIT Staff Writer Jan 23, 2023 Since time immemorial, there’s been one dynamic challenge every digital marketer has had to deal with- identifying their niche target audience,…
Technology Nancy Byrne Joins Keypoint Intelligence’s Leadership Team as Vice President, Marketing AIT News Desk Jan 9, 2023 Keypoint Intelligence is pleased to announce that Nancy Byrne has joined the company as the Vice President of Marketing. In this role, she will be…
The Future How Brands Can Work Authentically With Co-creators Jane Hovey Oct 12, 2022 Throughout the internet’s history, successive phases of the web have created new and exciting ways for people and brands to interact and…
Sales and Customer Support How to Improve Business Performance and Customer Experience With CRM Tools Damian Hanson Aug 9, 2022 Managing customer experiences is an important aspect when running a business, yet it is something that many new businesses forget to do. Customers are…
Customer Experience Movable Ink Finds Over Two-Thirds of Consumers Will Share Personal Information in Exchange for… AIT News Desk Jun 15, 2022 Movable Ink, the leading content personalization provider, today unveiled its second annual research report: Audience of One: Getting Personalization…
Martech GroupM Appoints Kaya Heitman As Executive Director Of Marketing Communications, North America AIT News Desk Feb 2, 2022 GroupM, WPP's media investment group, announced that Kaya Heitman has been promoted to Executive Director of Marketing Communications, North America.…
Martech TMBPartners Offers Free Marketing Analysis on its Newly Launched Website AIT News Desk Oct 14, 2021 TMBPartners Marketing Communications and Design, a branding, communication, and design firm with locations in West Michigan and Central Arizona,…