Marketing Content

The landmark report directed by Wharton Professor Stefano Puntoni takes a closer look at generative AI adoption, perception and investment across…

Copysmith, a leading provider of AI-powered marketing content and copywriting software has acquired Frase and Rytr, launching Copyrytr; a collective…

Success for marketers increasingly comes down to agility in adapting their operations. That’s more true now than ever amid an uncertain economic…

A new report published by the leader in AI-generated marketing content, Phrasee, has found that brand marketers are reverting to using safer language…

The New York Times’ “Sketch Guy” columnist will offer advisors access to utilize his memorable visuals in their marketing content Snappy Kraken,…

Loyalty Research Center, leading end-to-end research and analytics consultancy, and Rep Data, a full-service data collection firm for quantitative…

Digital marketers are chasing new standards of brand conversation by evaluating how a brand's tone, voice, and language are perceived by clients and…

Leading Retail Innovator Enhances Post-Sale Customer Experience for Super-Regional Grocery Chain flexEngage, a global leader in dynamic receipt…

Privacy issues are front and center in our major economies. Talk of regulation is in the air everywhere; not just in California, where the California…

There’s no greater transformative force in the world’s businesses than technology’s ability to connect people, increase competitiveness, and…