Native and Programmatic Advertising NewsGuard and Zefr Partner to Help Advertisers Reduce News Category Blocking, Expanding Reach on… AIT News Desk Sep 23, 2021 The partnership will enable brands to support responsible marketing initiatives in video and expand audience reach via partnership between NewsGuard…
Martech Savvy SMEs Tapping Into AI To Grow Their Business In A Digital World AIT News Desk Sep 15, 2021 New data shows that businesses using artificial intelligence to get ahead with their social media campaigns are achieving a fivefold increase in the…
Analytics CAMP Hires Former WarnerMedia Executive Chris Spadaccini as Chief Marketing Officer AIT News Desk Sep 15, 2021 Entertainment Leader to build the CAMP brand and fuel the growth of its retail, media, and digital businesses CAMP, The Family Experience Company,…
Education and Research Vericast Back-to-School Survey Finds Parents Eager to Spend AIT News Desk Aug 12, 2021 Back-to-School Outlook Reveals Marketing Strategies to Harness Optimism and Value Mindset Vericast, a leading marketing solutions company that…
IT and DevOps Seasoned CX Veteran Sandy Ellis Joins Activus Connect as Chief Revenue Officer AIT News Desk May 5, 2021 Activus Connect, a premium provider of customer experience outsourcing solutions, announced the appointment of Sandy Ellis as Chief Revenue Officer.…
Security Report: Security Vendors Marketing Strategies Must Adapt as 4 Out of 5 UK Companies Search for New… AIT News Desk Mar 25, 2021 Research uncovers top vendor marketing strategies to influence buyer awareness and purchasing decisions Multi-award winning B2B technology PR agency …
Natural Language Five Use Cases for Natural Language Processing (NLP) Techniques in Marketing Analytics Chris Eng Dec 29, 2020 In the Analytics world, there is a wide range of tools and KPIs to choose from in order to measure your marketing data. One growing use case is…
Cloud Ivanti Names Melissa Puls Chief Marketing Officer AIT News Desk Oct 14, 2020 Puls Brings Proven Expertise and Customer-Success Mindset to Accelerate Growth Ivanti, the company that automates IT and Security Operations to…
The Future CRU: The Future of Green Premia: A Multi Commodity Perspective AIT News Desk Sep 9, 2020 As corporates increasingly commit to "green" commodity production and marketing strategies, it will be critical to understand the prospects for any…
Analytics Ferroglobe Appoints Craig Arnold as Executive VP, Sales and Marketing AIT News Desk Jul 2, 2020 Ferroglobe PLC, a leading producer of silicon metal, silicon-based alloys and manganese-based specialty alloys, is pleased to announce that it has…