Marketing Strategy

LogRhythm, the company helping busy and lean security operations teams save the day, names Mitzi Hunter as chief marketing officer and Mike Dalgleish …

From Best Buy to Etsy, 2022 is the year brands are investing in customer experience or CX. Customers want more from companies, and the broken contact…

Conversational marketing has emerged as a top inbound marketing strategy for companies everywhere. According to recent findings, 71% of consumers…

Bairong Inc, a leading independent AI-powered technology platform in China, announced that the Company has been granted a new patent for its smart…

Impero’s new Gen Z research showcases how Gen Z envision the internet and place value on communities in 2022  New research from creative agency…

GBK Collective, a leading marketing strategy, consumer behavior and analytics consultancy, announced a partnership with Qualtrics, the leader and…

The comprehensive solution provides marketers with the analytics needed to identify and properly measure the performance of influencers on social…

IntelePeer, a leading Communications Platform as a Service (CPaaS) provider, announces the appointment of Brian Gilman to Chief Marketing Officer…

GBK Collective, a leading marketing strategy, consumer behavior and analytics consultancy, announced that Dr. Americus Reed II and Samuel Botts have…

Only 39% of marketers say their digital marketing strategies are progressive, according to new research from Optimizely Almost a quarter (23%) of UK…