Browsing Tag

MarTech acquisition

PayPal Buying Pinterest: How a Fintech Company Benefits from Buying a Social Media Martech Company

Sudipto Ghosh Oct 21, 2021

Speculations suggest that leading fintech platform PayPal is in talks to buy social media martech company Pinterest for an disclosed amount, that…

Native and Programmatic Advertising

Kargo Acquires StitcherAds for $64 Million, Increasing Kargo’s Media Spend to a Combined $550…

Sudipto Ghosh Oct 18, 2021

The Acquisition Broadens Kargo’s Suite of Products for Retailers and CPG Customers; Expanding Across the Open Web, Facebook, Instagram, Pinterest,…

Martech

Impact Acquires Affluent to Power Agency Managed Partnership Programmes at Scale

AIT News Desk Apr 6, 2021

With its second acquisition of 2021, Impact offers the most comprehensive set of technology solutions for all players in the partnership ecosystem…

Sales and Customer Support

Wi-Fi Customer Engagement Meets NanoTech: mPhase Buys Out CloseComms Limited

Sudipto Ghosh May 18, 2020

SaaS-based Customer engagement platform CloseComms Limited is now part of mPhase Technologies. The Newport, UK-based Wi-fi tech company operated under…

SaaS

Adobe Set to Acquire Magento Commerce for $1.68 Billion

Sudipto Ghosh May 22, 2018

Adobe Surges Ahead in Content Management and Digital Experience Race Adding Magento Commerce Platform to Adobe Experience Cloud Martech 150 RADAR…