martech stack

In the rapidly evolving world of marketing technology, new buzzwords and trends constantly emerge, often causing marketers to jump from trend to trend…

Hi Julie, please tell us about your current role at HubSpot and how you arrived here. I joined HubSpot earlier this year to lead our regional…

The modern marketing tech (martech) stack is instrumental for winning customers and keeping them happy. For example, marketers today depend on their…

For a long time CMS has been widely limited to the confines of the martech department and the ‘tech savvy’. But this is changing. Today content isn’t…

Given today’s increased consumer protection regulations, as well as the deprecation of user-tracking mechanisms such as third-party cookies, marketers…

Please tell us about your current role and the technology you handle. As Chief Marketing Officer and marketing lead, my main goals and professional…