The Superpower of MarTech and Innovation Agencies
“Innovation”, as a term, is something thrown around often in the MarTech field. And, however clichéd the term is when used incorrectly, it remains the…
Browsing Tag
martech
Mojodomo Introduces the World’s First Zero-waste, Performance-based Solution to Loyalty…
Backed by Citibank and Powered by Mastercard, Mojodomo is Transforming the Loyalty Industry by Merging Fintech and Martech
Mojodomo, a Hong…
AI Will Change Everything About Market Research
The Martech sector has experienced massive growth in the past several years, but over the same period, the market research industry has been in…
AiThority Interview with Ken Harlan, Founder and CEO at MobileFuse
Hi Ken, from Analyst to becoming a CEO- How did you plan your transition through the Dotcom era to the modern AI era?
I really had no plan. Just…
AIkido Pharma Adds Artificial Intelligence Leader to Advisory Board
AIkido Pharma Incorporated announced the addition of Andreas Typaldos to the Company's Advisory Board.
Mr. Typaldos is a pioneer software and…
Silverbullet Boosts Programmatic Capabilities by Acquiring Leading Italian Independent Trade Desk,…
The Company’s Third Acquisition in Less Than 12 Months Will Enable Silverbullet to Enhance Its Full Service Data Offerings to Marketers
Silverbullet,…
Evergage Jumps into the Salesforce Economy; Bought to Improve Hyper-Personalization in Sales
In what we can call the first major MarTech acquisition of 2020, Salesforce acquired Evergage, the makers of Omnichannel personalization and customer…
Advertising Tech for Audiovisual Media, Brand Marketing Priorities According to Portada’s New…
Portada's Survey "What Brand Marketers Need From MarTech in 2020", Has Found That Advertising Technologies for Audiovisual Media (Addressable TV,…
74% of Customer Experience Leaders Expect CX Budgets to Rise in 2020
Customer Experience Leaders Must Deliver Gains That Justify Growing Budgets, Says Gartner
Customer experience (CX) efforts remain inconsistent in…
Octane11 Launches Full-Stack Platform for Multi-Channel B2B Digital Marketing
Launch Integrations Include MediaMath, Oracle Data Cloud, Intersection, Bombora and EverString; Initial Funding from MathCapital and More Than a Dozen…