Analytics Comscore Announces Agreement with “Game Time with Boomer Esiason” Producer for Local Television… AIT News Desk Feb 12, 2021 Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced an agreement to provide JOY-CPW, Inc., the…
Analytics Comscore Inks Preferred Agreement with Marcus Theatres for Next Generation Theatre Management AIT News Desk Nov 3, 2020 Multi-year agreement emphasizes Comscore’s ongoing commitment to innovation to meet the movie industry’s next generation needs Comscore, a trusted…
Analytics Comscore Introduces Global Verified Contextual Private Marketplaces (PMPs) for Connected TV and… AIT News Desk Oct 26, 2020 Industry-leading contextual technology enables accurate brand safety and contextual categorization for Connected TV and video advertising Comscore, a…
Analytics Comscore Uncovers Significant Rise in Digital Consumer Spending in State of Retail Report AIT News Desk Oct 21, 2020 New report uncovers shifting consumer retail trends emerging from COVID-19 pandemic The COVID-19 pandemic has significantly changed consumer…
Analytics Comscore Television Currency Continues to Expand with Agencies AIT News Desk Oct 8, 2020 Comscore gains momentum as advertising agencies increasingly embrace advanced audiences Over 70% of Comscore's independent agency clients now use…
Analytics Comscore Achieves Global Connected TV Footprint with New Samba TV Partnership AIT News Desk Sep 21, 2020 Agreement harnesses joint strengths in cross-platform measurement intelligence, lays groundwork for aggressive European expansion Comscore, a…
Analytics Comscore Announces Renewal Agreement with Weigel Broadcasting for Local Television Measurement AIT News Desk Sep 8, 2020 Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced a renewal agreement to provide Weigel…
Analytics Comscore Named Preferred Branded Content Measurement Partner by Canvas Worldwide AIT News Desk Aug 12, 2020 Agreement provides Canvas with content studies using Comscore Branded Content Comscore, a trusted partner for planning, transacting and evaluating…
Analytics Comscore Finds Increased In-Home Data Usage in U.S. Amid Global Pandemic AIT News Desk Jul 30, 2020 June 2020 in-home data consumption up 14 percent compared to June 2019 Smart TVs, up 28 percent in June 2020, saw largest year-over-year data…
Analytics Comscore Signs Agreement with B.A.S.S., LLC for Digital Audience and Custom TV Measurement AIT News Desk Jul 29, 2020 Comscore, a trusted partner for planning, transacting and evaluating media, announced an agreement to provide B.A.S.S., LLC, the worldwide authority…