Martech Hybrid Theory Promotes inês Martins to Global Head of Product; Names Sean Badlishah Managing… AIT News Desk Apr 5, 2022 Hybrid Theory, the data driven digital services partner to brands and agencies, announced the promotion of Inês Martins to Global Head of Product, as…
Analytics Nielsen’s Global Consumer Business Reinvents Itself For The Future Of Consumer Intelligence AIT News Desk Oct 27, 2020 The new brand identity underpins the company’s transformation into a standalone, tech-forward company Nielsen’s Global Consumer Business unveiled a…
Analytics Nielsen Reaches Agreement With NPR For Podcast Buying Power Service AIT News Desk Oct 21, 2020 Service provides insights matching podcast listeners with their buying habits Nielsen announced that NPR is now a subscriber to Nielsen’s Podcast…
Analytics DISQO Supports Community of Expert Researchers and Data Scientists via Exclusive Sponsorship of… AIT News Desk Sep 18, 2020 Consumer insights platform DISQO announced its official partnership with Research Wonks, an industry forum for professionals in media and advertising…
Analytics Launching Nielsen Compass: A World Leading And Powerful Campaign Outcomes Database AIT News Desk Sep 17, 2020 Advertisers, agencies and publishers to leverage insights from world leading, outcome measurement dataset to make data-driven decisions, optimize…
Native and Programmatic Advertising Talon US CEO Jim Wilson Explains Why the OOH Media Specialist Hired Sales Leaders During COVID-19 AIT News Desk Jul 20, 2020 xCross-Platform Leader, Zach Friedman, to Oversee U.S. Revenues for Fast-Expanding Independent OOH Media Specialist Talon Outdoor, a leading…