Gaming Playtika Expands Presence in Lausanne AIT News Desk Dec 15, 2021 Playtika Holding Corp., a leading mobile gaming company, announced it has opened a new office in Lausanne, Switzerland. The office will focus on…
Native and Programmatic Advertising Anzu and Comscore Announce Low Invalid Traffic Across Mobile In-Game Ad Campaigns AIT News Desk Dec 7, 2021 New findings show extremely low Invalid Traffic (IVT) among Anzu’s mobile inventory Nine months after Anzu, the world’s most advanced in-game…
Mobile Tapjoy Reimagines Mobile Shopping with the Launch of Tapjoy Shopping AIT News Desk Nov 18, 2021 Brings the Tapjoy value exchange model to mobile shopping to benefit retailers, publishers and consumers alike Tapjoy, Inc., a mobile advertising and…
Blockchain MegaFans Builds First Mobile eSports Community Using Blockchain Technology AIT News Desk Oct 11, 2021 MegaFans, a mobile gaming company headquartered in Southern California, announced they are building the world's first mobile eSports community where…
Mobile Codashop Unveils Its Epic New Look AIT News Desk Sep 9, 2021 The dynamic rebrand reflects the company's ambition to take mobile gaming and online entertainment to the next level. Codashop, the leading…
Mobile Nifty Games Raises $38 Million in New Capital to Redefine Mobile Sports Games as NFL Clash and NBA… AIT News Desk Aug 31, 2021 Nifty Games' Series B Round Brings Available Capital Raised-to-Date to $53 Million Nifty Games Inc., a videogame developer and publisher focused on…
Gaming ESL Launches Professional Mobile Gaming Controller With RiotPWR AIT News Desk Jun 3, 2021 ESL’s First Foray Into Mobile Gaming Hardware Offers Improved Connectivity for Ultimate Tournament Play ESL Gaming, the world’s largest esports…
Gaming Gaming Marketers Flock to Android Ahead of iOS IDFA Changes, Driving 120% Spike in Install Costs AIT News Desk May 26, 2021 Liftoff, a global performance-based mobile app marketing optimization platform, released its first report dedicated to casual gaming. The COVID-19…
SaaS Unlocking the Power of Marketing With Gamification: LiveHive Launches an Innovative Platform to Help… AIT News Desk May 12, 2021 Easy to access and set up, LiveHive's unique SaaS platform solution combines the power of gamification, artificial intelligence, machine learning, and…
Native and Programmatic Advertising Bidease and Anzu Partnership Brings Mobile In-Game Advertising to More Brands AIT News Desk Apr 30, 2021 Bidease, a fully-transparent demand side platform for mobile marketers, has announced a strategic partnership with the world’s most advanced in-game…