Technology GEN Z Expects Advertising To Be Purpose-driven, Unobtrusive And Entertaining According To New… AIT News Desk May 8, 2023 58% of this younger generation doesn’t like advertisements that interrupt content Gen Z households spend an average of 12% more on CPG…
Analytics NCSolutions Launches a Unique Turnkey Service for Data Clean Rooms Featuring an Analytics-Ready… PR Newswire Mar 30, 2023 NCSolutions (NCS), the leader in advertising effectiveness, has launched a unique turnkey solution for marketers to help them fuel their analysis and…
Native and Programmatic Advertising Nearly Half Of Americans Feel They Can’t Afford Their Former Lifestyle; Three-fourths Are… AIT News Desk Aug 18, 2022 66% of consumers are more mindful of spending on groceries 85% of Americans are concerned or very concerned about inflation 58% …
Machine Learning Advertising Outcome Measurement Gets a Lift With the Launch of the Next Generation Sales Effect From… AIT News Desk Jun 6, 2022 A newly enriched, machine learning-driven version of NCSolutions (NCS) next-generation advertising campaign measurement solution will help consumer…
Martech Two-thirds Of Consumer Packaged Goods Marketers Cite Return On Ad Spend As The Most Important… AIT News Desk Apr 27, 2022 79% of marketers surveyed have investigated or will investigate a clean room in the next year 71% are using incremental sales lift to…
Native and Programmatic Advertising For Half Of Americans, Seeing A Product Image Motivates Them To Buy, According To A New Consumer… AiT Analyst Oct 29, 2021 Pinterest, NCSolutions Announce New Insights for Driving Return on Ad Spend and Incremental Sales Using Visual Discovery at Advertising Week New York…
Native and Programmatic Advertising Podcast Advertising Drives Sales: NCSolutions Consumer Survey Demonstrates The More You Subscribe… AIT News Desk Sep 15, 2021 Sales Lift Measurement Studies for Podcast Advertising Now Available for Consumer Packaged Goods (CPG) Brands Podcasts are going mainstream and…
Native and Programmatic Advertising Convenience, Preparation and the Outdoors: A Tale of Three Different Months of March for Consumer… AIT News Desk Apr 21, 2021 Outdoor Products Are a Growing Priority in March 2021, A Sharp Change From Pandemic Preparation One Year Earlier, and a Departure From Convenience…
Hot Startups American Food and Grocery Shopping Patterns Have Changed One Year Into the COVID Pandemic According… AIT News Desk Mar 17, 2021 14% increase in American household grocery spending since the start of the pandemic 32% of consumers don’t plan to go back to pre-pandemic…
Cloud NCSolutions And ciValue Collaborate To Launch A New Cloud-Based Retailer Marketing Service That… AIT News Desk Sep 10, 2020 NCSolutions (NCS) and ciValue are collaborating to launch a new cloud-based retailer marketing service designed to support the personalized and…