Nielsen

Nielsen, a global leader in audience measurement, data and analytics, has been selected to participate in TikTok’s Media Mix Modelling Program.…

Nielsen Holdings plc announced the expiration of the 45-day "go-shop" period under its previously announced definitive agreement to be acquired by a…

This is your AI Daily Roundup today. We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …

Seedtag the leader in contextual advertising in EMEA and LATAM, and Nielsen, the audience measurement expert, reveal research that shows that…

Nielsen has been selected by lululemon athletica inc., as its preferred Marketing Mix Modeling (MMM) provider in the United States and Canada. In this…

Nielsen expands rights to use Inscape ACR data from approximately 20 million VIZIO TVs, obtains first window of exclusivity to VIZIO’s newly expanded…

Nielsen Holdings plc announced that it has entered into a definitive agreement to be acquired by a private equity consortium led by Evergreen Coast…

Nielsen and Cox Media Group  announced a multi-year renewal agreement for television and audio measurement services covering Cox Media Group local…

Nielsen and Experian announced an expanded strategic initiative to enhance identity data in the United States for digital measurement of the open web.…

Now both media buyers and sellers can optimize CTV reach in first-of-its-kind solution that uses streaming data from participating CTV operators and…