Cognitive Nielsen Consumer Neuroscience Unveils Behavioral Sciences Institute AIT News Desk Apr 3, 2019 Led by Nielsen's Team of 20 Neuroscientists and Grounded in a Deep Understanding of Consumer Emotion and Decision-Making, Multidisciplinary Programs…
News Smart TV Addressability Expands With Nielsen’s New Advanced Video Advertising Group, Acquisition Of… AIT News Desk Feb 22, 2019 Deal combines Gracenote’s gold-standard ACR tech with the industry’s first cross-broadcaster, cross-distributor Ad Delivery platform to make Smart TV…
News Microsoft and Nielsen Accelerate Retail Innovation Through Data and AI; Announce Strategic Alliance AIT News Desk Nov 14, 2018 Nielsen and Microsoft released details around a newly developed, enterprise data solution that democratizes one of the largest consumer data…
Video Spotify Deepens Relationship With Nielsen To Measure Effectiveness And Reach Of Its Global… AIT News Desk Sep 12, 2018 Spotify and Nielsen today announced an expansion of their relationship to include the adoption of Nielsen Brand Effect across Spotify in the U.S., …