Nielsen

Agreement Includes RADAR, the only Nielsen audio service with Network Radio Commercial Ratings Nielsen announced that AdLarge has signed a renewal…

Nielsen announced its plans to launch a single, cross-media solution to drive more comparable and comprehensive metrics across platforms. Nielsen’s…

Savvy Industry Veteran Moldafsky Will Run the Integrated Global Function for the Nielsen Global Media business Nielsen Holdings plc announced that …

SSCG Media Group, one of the industry's largest healthcare media planning and buying agencies, announced the launch of ChannelDX, a media channel…

AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …

New ID Resolution System Covering Audience and Outcomes Measurement to Power Cross-Media Measurement, Next-Gen Digital Methodologies Nielsen unveiled…

AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …

Integration of viewership data from DIRECTV and DISH Set Top Boxes, VIZIO Smart TVs marks a critical step towards holistic cross media measurement…

The Trade Desk announced that Nielsen is supporting the industry-wide initiative to develop and deploy Unified ID 2.0. With initial development led by…

The new brand identity underpins the company’s transformation into a standalone, tech-forward company Nielsen’s Global Consumer Business unveiled a…