GWI Launches Agent Spark, the Human Insights Agent Built for Use in LLMs and other AI Platforms
Analyzing 35B data signals in seconds, Agent Spark brings trusted human insights directly into LLMs Including Claude and ChatGPT.
GWI, the global…
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Omnicom Media Group
Walmart Connect Announces First Strategic Agency Partnership with Omnicom
Walmart Connect the closed-loop omnichannel media business of America's largest retailer offering advertisers an opportunity to reach Walmart shoppers…
Omnicom Media Group Integrates LG Smart-TV Data and Media Within Omni
LG Ads Solutions, the connected TV and cross-screen advertising arm of LG Electronics, announced an agreement with Omnicom Media Group (OMG), the…
PubMatic And Semasio Expand Partnership And Deliver Increased Reach For Omnicom Media Group
By activating Semasio’s audience segments within PubMatic’s Audience Encore, OMD Netherlands and OMG Germany engaged more consumers compared to DSP …
Audi Denmark Engages Consumers Without Cookies
Unified Targeting test with PHD Media Denmark and Semasio bridges the gap between audience and contextual targeting, paving the way for the…
TAG Launches Ad Industry’s First Global Brand Safety Certification Program
More than 110 Major Companies Certified at Launch, Including Amazon, Facebook, Google, GroupM, Havas, Kroger, Omnicom Media Group, Twitter,…
HUMAN (Formerly White Ops) Launches the Human Collective to Protect Against Bot Attacks and Fraud…
Flagship Members include Omnicom Media Group, The Trade Desk, Magnite, and Amica Mutual Insurance
Cybersecurity leader HUMAN, best known for…
NewsGuard Announces ‘Responsible Advertising for News Segments’ Menu
Fully transparent RANS tools enable CEOs, CMOs and ESG board committees at companies that make Corporate Social Responsibility a priority to stop…
Sourcepoint Launches ‘Privacy Lens,’ to Drive Privacy-First Advertising Transactions
The platform allows advertisers to identify media inventory suppliers that meet their quality standards for consumer privacy
Sourcepoint,…
VidMob Raises $50 Million Series C to Accelerate Broad Adoption of Its Platform for Intelligent…
Includes backing from some of the most powerful companies in the creative technology space including Adobe and Shutterstock, to build a single…