Video VlogBox Announces Partnership With Digital Television Russia to Work on Channels for 8 Kids’… AIT News Desk Aug 15, 2021 On the road to the development of the kids' content segment in the OTT ecosystem, VlogBox has recently announced its partnership with Digital…
Video Understanding Comscore to Provide Deduplicated Connected TV Measurement for YouTube and YouTube TV AIT News Desk Aug 9, 2021 Agreement Enables Advertisers to Fully Measure Their Video Investments Across All Screens, Now Including YouTube and YouTube TV, for an Accurate…
Native and Programmatic Advertising Tappx Launches World’s First Contextual Audiovisual Advertising Solution AIT News Desk May 18, 2021 Tappx, a leading AdTech company powering advertising solutions for mobile, desktop, and OTT/CTV, proudly announces the launch of Contextualize-It -…
Native and Programmatic Advertising When CTV Supply Outstrips Demand: How to Thrive in a Competitive Market? Daniel Elad Mar 11, 2021 Unlike many ad channels suffering due to COVID-19, connected TV remains on the rise. Specifically, 2020 has marked the beginning of the end of linear…
Native and Programmatic Advertising Facebook Executive Matty de Castro Joins VidMob as VP of Growth and Operations AIT News Desk Mar 5, 2021 Former leader of Facebook’s North American Scaled Accounts to spearhead VidMob mid-market and growth client business VidMob, the leading platform for…
Native and Programmatic Advertising Dentsu Taps VidMob To Launch Global ‘Attention Economy’ Ad Lab Initiative AIT News Desk Nov 11, 2020 As part of its Attention Economy program, which aims at redefining how advertising campaigns are planned, measured, and optimized for attention, …
Video SundaySky Launches Configurable Video for Direct-to-Consumer, Online and Grocery Retailers AIT News Desk Oct 15, 2020 Independent research firm names SundaySky a Strong Performer in Creative Advertising Technologies Market Evaluation Q4 2020 SundaySky, the…
Native and Programmatic Advertising Criteo positioned as a Challenger in the 2020 Gartner Magic Quadrant for Ad Tech AIT News Desk Sep 29, 2020 Criteo S.A., the global technology company powering the world’s marketers with trusted and impactful advertising, announced it was recognized as a…
Financial Services The Financial Times Ranks Tappx as Europe’s 2nd Fastest Growing Advertising Company AIT News Desk Mar 23, 2020 Tappx - a leading AdTech company delivering digital advertising solutions for multiple platforms including mobile, OTT/CTV and desktop - was ranked as…
Video Tappx to Develop and Launch the World’s First Programmatic Server-Side Ad Insertion Platform for the… AIT News Desk Dec 11, 2019 Tappx to disrupt the global OTT/CTV advertising industry Tappx a leading AdTech company that delivers global digital advertising solutions for mobile…