Native and Programmatic Advertising AI and OOH Advertising: AiThority Tech Bytes Interview with Billups’ Stephanie Gutnik Pooja Choudhary Apr 18, 2024 Last week, we spoke to advertising technology (ad tech) experts on the new-age AI-led strategies for display and programmatic advertising. Advertisers…
Native and Programmatic Advertising Wrapify Announces Driver Marketplace to Provide Additional Value to Brands and Drivers AIT News Desk Oct 6, 2022 Wrapify, drivers of innovation in out-of-home advertising, launches the Driver Marketplace to connect brands with one of their key demographics -…
Native and Programmatic Advertising Nickelytics Announces Strategic Investment from BDev Ventures AIT News Desk Sep 4, 2022 Nickelytics, a Techstars-backed B2B adtech startup that allows brands to launch hyperlocal out-of-home advertising campaigns, has announced a…
Native and Programmatic Advertising Adomni Sees Significant Growth In US Operations Amid Higher Demand For Digital Out-Of-Home… AIT News Desk Nov 16, 2021 Company’s momentum reflects shifts in consumer behavior and a trend toward tighter consumer privacy Adomni, the leading programmatic…
Martech 4 Proven Steps to Maximizing Out-of-Home Advertising in B2B Matt O'Connor Oct 12, 2021 Out-of-Home advertising or OOH advertising has been largely thought of as a consumer-centric medium, with B2C brands snapping up the lion’s share of…
Native and Programmatic Advertising Audiomack Partners With Ziiki Media to Fund Promotions for African Artistes AIT News Desk Jul 14, 2021 Reiterates Commitment to Moving Music Forward In line with its commitment to investing in and amplifying African music, Audiomack has teamed up…
Native and Programmatic Advertising OAAA Announces Standardization Guidelines And Best Practices For Exposure Methodology In Digital Out… AIT News Desk May 10, 2021 New Framework to Help Effectively Capture Mobile Users' Exposure to DOOH Campaigns The Out of Home Advertising Association of America (OAAA),…
Native and Programmatic Advertising 2021 Brings New Reasons to be Excited About Out-of-Home Advertising Norm Chait May 4, 2021 2020 was a rough year for out-of-home media. Granted, it was a rough year for just about everything, and everyone. As a pandemic took hold of our…
Native and Programmatic Advertising Former Google, Amazon, and LinkedIn Tech Leader, Shama Keskar, Joins Nickelytics as CTO and… AIT News Desk Mar 10, 2021 Nickelytics, a Techstars backed company innovating out-of-home advertising, is pleased to announce senior engineering leader and veteran tech…
Native and Programmatic Advertising AdQuick.com Launches Self-Serve Ad Platform for Out-of-Home Advertising AIT News Desk Nov 11, 2020 AdQuick.com, the North American leader in out-of-home advertising software, announced the launch of AdQuick Self-Service, a new offering that…