Martech Flaws of Prebid and How it Impacts Brand Safety Marc Goldberg Jul 28, 2021 Prebid protection gives buyers a false sense of security from invalid traffic. In this AiThority.com article, we’ll examine how prebid works—or…
Native and Programmatic Advertising New OpenX Survey Highlights Opportunities for Publishers Within Prebid AIT News Desk Mar 26, 2021 Publishers understand the revenue opportunities with Prebid, but see huge room for growth OpenX released the findings of a recent survey that…
Security Zeotap Joins Prebid with ID+ Universal Marketing Identity Solution; Amnet, Publicis and Unidad… AIT News Desk Oct 1, 2020 Global customer intelligence platform Zeotap has announced that ID+, its universal marketing identity solution launched in July 2020, is now available…