Technology What is Programmatic Advertising and How it is Changing the AdTech Domain AIT Staff Writer Jan 16, 2023 Remember the times when placing an ad on a platform seemed like an arduous task which meant going through a series of tedious, time-consuming tasks,…
Native and Programmatic Advertising Programmatic Viewability Rates Are Improving Worldwide, According to IAS Media Quality Report AIT News Desk Apr 1, 2020 Integral Ad Science (IAS), the global leader in digital ad verification, released its Media Quality Report for H2 2019, providing transparency…
Technology Third-Party Nielsen Data Underscores the Advertising Power and Performance of the NTN Buzztime DOOH… AIT News Desk Aug 9, 2019 Buzztime, Inc. presented the findings from a third-party survey conducted in March 2019 by Nielsen On Location, which measures audience metrics for…