Programmatic Advertising

IAB Tech Lab, the global digital advertising technical standard-setting body, announced at IAB's Annual Leadership Meeting the launch of the Green…

ADvendio first brought to market a comprehensive solution comprised of a number of separate add-on modules to their core solution, known as the…

AdTheorent Holding Company, Inc., a programmatic digital advertising leader using advanced machine learning technology and privacy-forward solutions…

Hi Gruia. Please tell us about your role at The Trade Desk and how you arrived here. I’m the senior vice president of product at The Trade Desk,…

Ian Moss, regulation, government affairs and policy specialist and a member of UK Stop Ad Funded Crime (UKSAFC) initiative, discusses the birth of a…

UK Stop Ad Funded Crime (UKSAFC) has been set up by a group of advertising professionals, policymakers, technology providers and agencies to tackle…

Pontiac Intelligence, a modern and transparent programmatic advertising platform, announced the launch of a proprietary Connected TV (CTV) Bidder at …

In India, like anywhere else, the holiday season presents an unparalleled opportunity for marketers to strengthen their brand with existing customers…

Emodo revamps brand to focus on rich and memorable advertising experiences through its global ad exchange Emodo, the intelligent exchange creating…

StackAdapt, the leading self-serve programmatic advertising platform, announced the offering of a new digital out-of-home (DOOH) channel at a global…