Programmatic Advertising

Further invests in ad verification and transparency for programmatic buying with Total Visibility Integral Ad Science (IAS), the global leader…

New platform outpacing initial revenue projections, has robust new business pipeline AcuityAds Holdings Inc., a leading technology company that…

Mobvista announced it had merged the Elastic Cloud Computing and Engineering Operations and Maintenance Team into a more comprehensive Cloud Business…

MOLOCO’s “Mobile Ad Formats Performance Report for Casual Games” provides insights on the cost and overall effectiveness of leading mobile ad formats…

Built for the cookie-less future of digital advertising, powered by nearly 900 million direct consumer relationships, a diverse ID graph, and a…

Acquisition follows investment by pan-European private equity fund manager, capital D The combination of IGB, a specialist in programmatic…

New Capability Enables Advertisers to Track Purchase Price and Order ID Data to Attribute Return on Ad Spend Simpli.fi, the leading programmatic…

Phoenix-based Colling Media continues helping clients innovate advertising campaigns with its latest offering: digital billboards. A world away from…

As part of its Attention Economy program, which aims at redefining how advertising campaigns are planned, measured, and optimized for attention, …

Now brands can operate more easily in a cookieless world, thanks to a first-of-its kind integration between Adform, the only independent global ad…