Programmatic Advertising

As part of its Attention Economy program, which aims at redefining how advertising campaigns are planned, measured, and optimized for attention, …

Now brands can operate more easily in a cookieless world, thanks to a first-of-its kind integration between Adform, the only independent global ad…

New tool to reduce time to hire Broadbean Technology, the global leader in job distribution, has launched ‘Broadbean Boost’ – a programmatic…

Aqilliz, a technology company that specialises in blockchain solutions for digital marketing, is partnering with BritePool, an identity resolution…

MOLOCO, a leader in machine learning and growth solutions for mobile marketers, announced the launch of its programmatic advertising platform, MOLOCO…

Havas Media Group North America announces that it has become the first holding company to join the Programmatic Health Council, an advocacy group…

Adverty AB (publ) has invented and launched a new in-game brand advertising format called In-Menu, which enables contextually relevant IAB display…

Powered by Prohaska Consulting, regionally customized session will educate buyers and sellers on how to successfully transact programmatically…

Verizon Media and Broadsign announced an extended partnership to directly integrate Verizon Media’s programmatic demand-side-platform (DSP) with the…

Mobvista released its financial report covering the first half of 2020. Despite the COVID-19 pandemic, Mobvista revenue for H1 2020 showed strong…