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Browsing Tag

programmatic inventory

Technology

Advertisers Can Now Buy Email and Programmatic Inventory Through McClatchy Ad Manager, Powered by…

GlobeNewswire Feb 22, 2023

McClatchy, one of the largest media companies in the United States with over 80 million unique visitors, has unveiled two exciting new McClatchy Ad…

Native and Programmatic Advertising

Criteo Unveils New Demand-side Platform to Scale Retailer Audiences Across the Open Internet

AIT News Desk Sep 20, 2022

Criteo S.A., the commerce media company, announced the launch of Commerce Max – a self-service, all-in-one demand-side platform (DSP) for enterprise…

Native and Programmatic Advertising

Anzu and Oracle Moat Enable First-To-Market Viewability Measurement For In-Game Ads

AIT News Desk Mar 24, 2022

Anzu and Oracle Moat enable first-to-market viewability measurement of in-game ads across direct and programmatic inventory on mobile and PC…