Native and Programmatic Advertising IAS Continues Reporting Innovation By Enhancing IAS Signal with Unified View and Attention Metrics AIT News Desk Apr 5, 2022 Integral Ad Science, a global leader in digital media quality, announced new reporting enhancements that provide advertisers with a unified view of…
Martech InMobi Appoints Philip Gale As Head Of Agency Development For Europe AIT News Desk Sep 1, 2021 Former Publicis Media Agency Leader Will Lead Rapid Scaling of Holding Group Partnerships InMobi, a leading provider of marketing and monetisation…
Augmented Reality Alter Agents, Snap Inc., and Publicis Media Release New Data on Augmented Reality (AR) in Consumer… AIT News Desk Jun 3, 2021 Alter Agents, Snap, Inc. and Publicis Media released the findings of new research into the influence of augmented reality (AR) on the way people shop…
News Spark Foundry and AI Music Introduce AI-Generated Creative for Audio Ads AIT News Desk Mar 7, 2019 Beta Marketer Cox Communications Sees Reduction in Production Time and Costs, and Increase in Brand Engagement Spark Foundry, a leading media…