Native and Programmatic Advertising Playground xyz’s High-Attention Marketplaces Are Now Available with PubMatic AIT News Desk Jul 12, 2023 Playground xyz, the leading attention measurement and optimisation platform, announced a new partnership between its Attention Intelligence Platform…
Native and Programmatic Advertising Adverty Appoints Jonas Söderqvist as CEO as Brands Wakes up to the Power of In-Game Advertising AIT News Desk Apr 5, 2022 Adverty AB (publ), the leading in-game advertising specialist, has appointed industry veteran Jonas Söderqvist as CEO, as it readies itself for its…
Native and Programmatic Advertising PubMatic Announces the Opening of New Office in Paris as Part of European Growth Strategy AIT News Desk Nov 30, 2021 Expansion supports continued growth of digital advertising in Europe and PubMatic’s commitment to providing local market expertise across the globe…
Predictive Goodway Group Delivers Strategic Optimization with Log Level Data from PubMatic AIT News Desk Feb 18, 2021 Detailed Win/Loss Insights Help Reduce CPA By 28%, Increasing Bidding Scale and Precision PubMatic, a sell-side platform that delivers superior…