Martech Seismic Appoints Heather Cole as Vice President, Market Growth AIT News Desk Sep 10, 2020 Former Forrester-SiriusDecisions VP and Research Director Brings Decades of Sales Enablement Experience to the Market-Leading Cloud Company…
Analytics TTEC Named SiriusDecisions Program of the Year AIT News Desk Apr 29, 2020 Company awarded top honors for demand generation and account-based marketing TTEC Holdings, Inc., a leading digital global customer experience…
Analytics LeanData And Sales Hacker Release Findings From World’s Largest Survey Of Sales And Marketing… AIT News Desk Feb 4, 2020 Study polling nearly 2,500 professionals reveals 55% growth in RevOps adoption over past year LeanData, the Revenue Operations solutions leader,…
Video Triblio Launches “Ask an ABM Expert” Video Series AIT News Desk Jan 29, 2020 Triblio, the industry leader in account-based marketing (ABM), is pleased to introduce “Ask an ABM Expert,” a series of short, educational videos that…
Hot Startups PathFactory and 6sense Join Forces To Equip ABM Marketers With Unrivalled Dataset AIT News Desk Jan 24, 2020 PathFactory customers can now marry best-in-class account identification data with down-to-the-second analytics on content consumption, and more.…
Analytics Engagio Adds to Caliber of Executive Team; Welcomes Megan Heuer as VP of Marketing AIT News Desk Dec 6, 2019 Former Leader of Research and Advisory Services at SiriusDecisions Brings Deep Account-Based Marketing (ABM) Expertise to New Role Engagio, the…
SaaS Confirmit Reflects on 2019: A Year of Global Expansion and Forward-Thinking Initiatives AIT News Desk Dec 3, 2019 Confirmit Leads with Technological Developments, Greater Global Reach, and Industry Recognition Across the Globe Confirmit, the leading global…
Automation Bigtincan Acquires XINN, Adding the Leader in Real Time Document Automation to Its Sales Enablement… AIT News Desk Sep 30, 2019 The Sales Enablement Leader Adds Intelligent Data Driven Document Automation Bigtincan, the global leader in sales enablement automation, announced…
Machine Learning New Value-Based Selling Book Shows Sellers How to Close More Deals Through Impactful Storytelling… AIT News Desk Aug 2, 2019 Mediafly Creates a First-Of-Its-Kind Guide for Sales Teams to Assess Their Performance and Evolve Customer Engagements Mediafly, a provider of sales…
Optimization Forrester To Acquire B2B Sales Research Firm, SiriusDecisions AIT News Desk Nov 28, 2018 Creates a robust platform guiding companies to drive growth in the age of the customer Today, Forrester has entered into a definitive agreement to…