The Trade Desk

Unified ID 2.0 Aligns With Pram Principles Including Consumer Privacy, Equal Access Unified ID 2.0, the next generation identity solution, is…

Global advertising technology leader, The Trade Desk, announced the appointment of JoAnna Foyle as Senior Vice President of Inventory Partnerships. In…

Leading Global Video Advertising Platform Fully Integrates Open Source Identity Solution, Joining Development With the Trade Desk and Others SpotX,…

Global advertising technology leader, The Trade Desk, announced the appointment of Michelle Hulst as Chief Operating Officer. Hulst will be…

The company’s IRIS_ID, a global unique identifier for each individual video on-boarded to its data marketplace built to enable contextual intelligence…

New initiative is the latest example of industry-wide collaboration designed to deliver identity solutions for a post-cookie world OpenX announced…

PubMatic, the sell-side platform that delivers superior outcomes for digital advertising, announced its support for Unified ID 2.0. Developed by …

The Trade Desk announced that Nielsen is supporting the industry-wide initiative to develop and deploy Unified ID 2.0. With initial development led by…

Global advertising technology leader The Trade Desk announced the appointment of Jay Grant as Chief Legal Officer. Grant will report to Jeff Green,…

AMC and the Trade Desk Among Major Industry Players Leveraging the Technology SpotX, the leading global video advertising platform, announced new…