The Trade Desk

The Trade Desk becomes first DSP to integrate Lucid in-platform Lucid, the leading programmatic research technology company, announces its…

Global advertising technology leader The Trade Desk announced that Susan Vobejda plans to step down as its Chief Marketing Officer. Ms. Vobejda has…

AcuityAds Holdings Inc., the leading technology company that enables advertisers to connect intelligently with audiences across digital advertising…

Unified ID 2.0 Aligns With Pram Principles Including Consumer Privacy, Equal Access Unified ID 2.0, the next generation identity solution, is…

Global advertising technology leader, The Trade Desk, announced the appointment of JoAnna Foyle as Senior Vice President of Inventory Partnerships. In…

Leading Global Video Advertising Platform Fully Integrates Open Source Identity Solution, Joining Development With the Trade Desk and Others SpotX,…

Global advertising technology leader, The Trade Desk, announced the appointment of Michelle Hulst as Chief Operating Officer. Hulst will be…

The company’s IRIS_ID, a global unique identifier for each individual video on-boarded to its data marketplace built to enable contextual intelligence…

New initiative is the latest example of industry-wide collaboration designed to deliver identity solutions for a post-cookie world OpenX announced…

PubMatic, the sell-side platform that delivers superior outcomes for digital advertising, announced its support for Unified ID 2.0. Developed by …