Technology Optimove Integrates with TikTok and Snapchat to Expand Digital Advertising Stack AIT News Desk Nov 15, 2022 Optimove, the first Customer-Led Marketing Platform, announced new integrations with social networks TikTok and Snapchat. The integrations expand…
Technology TikTok Becoming Game Changer for College Enrollment Success, Colling Media Ad Agency Explains AIT News Desk Oct 27, 2022 Colling Media, one of the fastest-growing advertising agencies, uses TikTok's ad platform to drive higher enrollment for trade schools. The social…
Machine Learning Ingrooves Music Group Invents AI Marketing Technology to Identify, Analyze, and Capitalize on UGC… AIT News Desk Oct 27, 2022 Ingrooves Music Group, a world leader in music distribution, marketing, and technology, announced that the company has been issued the third in a…
Native and Programmatic Advertising GSMI Social Media Strategies Summit Set to Go Live Next Week AIT News Desk Oct 21, 2022 Global Strategic Management Institute (“GSMI”), a cutting-edge conference production company focused on promoting disruptive innovation, will be…
Native and Programmatic Advertising 2023 Will Be Explosive for TikTok Advertising: Zaza Digital Makes the Move AIT News Desk Oct 20, 2022 Just as TikTok continues to outpace other social media networks in terms of growth and engagement, leading ad agencies are starting to pay attention.…
Machine Learning Influencer Marketing Leader, Captiv8’s Latest AI Powered Creator Matching Tool Wins… AIT News Desk Oct 18, 2022 As a TikTok Marketing Partner, the team looked to create a solution to help solve for one of the most time consuming challenges within the industry,…
Native and Programmatic Advertising IAS Expands Partnership with TikTok to Provide Leading Comprehensive Third-Party Brand Safety… AIT News Desk Oct 17, 2022 Integral Ad Science, a global leader in digital media quality, announced the addition of a post-bid brand safety and suitability measurement solution…
Native and Programmatic Advertising Meta Versus TikTok: Where are Short Video Ad Spenders Heading? Sudipto Ghosh Oct 11, 2022 Short video ad spenders are hogging the limelight in the fast-changing digital video advertising landscape. In 2021, video ad spending rose by 49%,…
Apps Moments by Storyly Turns Individual Users Into Creators via User-Generated Stories and Enables… AIT News Desk Sep 21, 2022 Storyly, the user engagement platform that embeds full-screen, interactive, and immersive Stories in mobile apps and websites, announces the launch…
Video Sprout Social Adds Instagram Reels to Video Management Functionality AIT News Desk Aug 3, 2022 The new integration enhances key capabilities as short-form video rises in popularity Short-form video now ranks as the most engaging form of in-feed…