Native and Programmatic Advertising 85% Of UK Consumers Would Boycott Favourite Brands if Ads Appeared Near COVID-19 Conspiracies AIT News Desk May 11, 2021 Respondents also say online hate speech has jumped in past year and support blocking ads near such content, according to TAG/BSI survey More…
Native and Programmatic Advertising IAS Extends Its Leadership in Brand Safety and Ad Fraud Protection With Tag Recertification AIT News Desk Mar 18, 2021 Integral Ad Science (IAS), a global leader in digital ad verification, announced that the company has achieved global recertification from the…
Native and Programmatic Advertising Audience Store Awarded TAG Brand Safety Certified Seal Validated by ABC Audit AIT News Desk Mar 15, 2021 Audience Store, the programmatic technology activation company, has been awarded the Trustworthy Accountability Group (TAG) Brand Safety Certified…
Native and Programmatic Advertising Extreme Reach Recognized With TAG Certified Against Fraud Seal by Trustworthy Accountability Group AIT News Desk Mar 15, 2021 With the Certification, Extreme Reach Remains Committed to Creating Safe Environments for Advertisers and Their Creative Assets Extreme Reach (ER),…
Native and Programmatic Advertising MOLOCO Receives TAG Global Brand Safety Certification AIT News Desk Mar 11, 2021 TAG’s exacting standards assure buyers that their ads won’t be associated with content that could jeopardize their brand’s reputation MOLOCO, a…
Video Aniview Partners with White Ops to Fend Off Sophisticated Bot Attacks and Safeguard the Integrity of… AIT News Desk Feb 3, 2021 Partnership Delivers New Avenue for Publishers and Advertising Networks to Protect their Inventory with White Ops Advertising Integrity via Aniview’s…
Native and Programmatic Advertising Study Shows 90% Less Fraud in TAG Certified Channels in U.S. AIT News Desk Nov 3, 2020 New Data from The 614 Group Shows Record-Low IVT Rates in TAG Certified Channels; CTV Fraud Rate in TAG Channels at Just 0.6% The Trustworthy…
News TAG Study Shows 88% Less Fraud in TAG Certified Distribution Channels, Notable Improvement Over… AIT News Desk Nov 15, 2019 According to 614 Group Analysis, Fraud Rates in TAG Certified Channels Dropped from 1.68% to 1.41%, as Industry Adopted Higher Standards The…