Native and Programmatic Advertising Deepintent Announces Industry’s First CTV Marketplace for Pharmaceutical, Healthcare Marketers AIT News Desk Aug 27, 2020 Deepintent Expands Specialized Healthcare Marketplace So Advertisers Can Reach Patient and Provider Audiences Programmatically Within Connected TV…
Analytics Parks Associates: TV Antenna Usage in US Broadband Households Jumped to 25% In 2019 and is Expected… AIT News Desk Mar 26, 2020 Consumer research study finds TV antenna use has increased and predicts more widespread usage as people shelter in place New consumer research from…
Cryptocurrency Digital 2020: Social Media Use Spans Almost Half Global Population AIT News Desk Feb 5, 2020 Social animals: Nearly half of the world’s population (3.8 billion people) now uses social media Hootsuite, the global leader in social media…
IT and DevOps New survey points to streaming subscription fatigue among U.S. consumers AIT News Desk Jan 7, 2020 The majority of Americans (59 percent) are not willing to pay more than $20 a month for streaming TV services, according to a recent survey of more…