Martech BlueConic Launches Tool to Assess Organizational Readiness for First-Party Data Future AIT News Desk Jun 8, 2021 Online tool provides ‘readiness scores’ based on data confidence, access, and utility, along with detailed steps for how companies can prepare…
Martech Freshworks Unveils Freshworks CRM AIT News Desk Oct 28, 2020 Freshworks Inc., the customer and employee engagement software company, unveiled Freshworks CRM, uniting sales and marketing teams with out-of-the-box…
Computing Optimove Uses Snowflake to Provide Brands with Direct Access to All Their Unified Customer Data AIT News Desk Dec 11, 2019 New Integration Will Offer Optimove Clients Improved Data Shareability, Processing Speed, and Transparency The Science-First Relationship Marketing…